Put your best foot forward.

In today’s flat shoe dedication – part of the capsule closet series – is the ultra luxurious Italian Shoe maker, Tods.

The shoe is named after the 133 rubber pebbles – “gommini” which are embedded into the sole of each loafer.  These pebbles guarantee incredible comfort and are one of the company’s best sellers.  In the early 1900’s when Diego Della Valle’s grandfather, Filippo founded a shall shoe factory.

When in the 70’s Diego enters the family shoe business he initiates a major turnaround strategy which sees the company gain international acclaim.  Diego was brilliant at marketing the product by giving shoes to Italian Celebrities and using images of Audrey Hepburn and Cary Grant gave the illusion that the brand had been around for a long time.

Continue reading “Put your best foot forward.”

Advertisements

If the shoe fits, wear it


Hello friends,

So this week I’ve decided to dedicate all my posts on the perfect capsule closet on shoes and more specifically flat shoes.  As I have mentioned in earlier posts, I used to love wearing heels until I could no longer suffer through the agony of running around in heels all day. Shoes which were once treasured now caused me to want to violently toss them in the garbage.  I guess as we get older one of the things that happens is when it is warmer (and it gets very warm in Cape Town) our feet swell quite a bit.  This was not an affliction I had previously encountered so it took me quite a while to figure out that it was that which was causing the trouble.  So I have already touched on the Sketchers which my Podiatrist recommends here.

Next shoe brand that I adore and can highly recommend is Melissa.

Continue reading “If the shoe fits, wear it”